STAUNCH JOURNAL

Sun, Sea, Chlorine & Your Hair: What Really Happens on Vacation
Sun, Sea, Chlorine & Your Hair: What Really Happens on Vacation
Come Back From Vacation and Your Hair Feels Different? You spend a week or two in the sun, swim more than usual and expose your hair to sea water, pool... Read more...
What Are We Actually Looking For in a Curl Gel?
What Are We Actually Looking For in a Curl Gel?
What makes a curl gel truly effective? Discover why hydration, moisture retention, and flexible hold matter more than immediate definition—and how to tell if your gel is actually working long... Read more...
Understanding Hair Porosity: My Curl Journey
Understanding Hair Porosity: My Curl Journey
For years, Sarah believed her curl type was the problem—until she discovered hair porosity. In this personal story, she shares how understanding porosity transformed her own curls, changed the way... Read more...
WHY ONE HEAD OF HAIR CAN HAVE MORE THAN ONE POROSITY
WHY ONE HEAD OF HAIR CAN HAVE MORE THAN ONE POROSITY
Why does one product work perfectly at your roots but leave your ends feeling heavy? Learn why it's common to have multiple porosity levels on the same head and how... Read more...
DOES THE FLOAT TEST ACTUALLY TELL YOU YOUR POROSITY?
DOES THE FLOAT TEST ACTUALLY TELL YOU YOUR POROSITY?
Can a simple float test really tell you your hair porosity? Discover why this popular method isn't always reliable, what actually influences porosity, and why understanding your hair's behaviour gives... Read more...
HIGH POROSITY HAIR:  WHY MOISTURE LEAKS AND HOW TO MAKE IT STAY LONGER.
HIGH POROSITY HAIR: WHY MOISTURE LEAKS AND HOW TO MAKE IT STAY LONGER.
Does your hair dry out quickly, lose definition, or become frizzy throughout the day? Learn what high porosity hair really is, why it struggles to retain moisture, and how the... Read more...
LOW POROSITY HAIR: WHY YOUR PRODUCTS JUST SIT THERE ( AND WHAT TO DO ABOUT IT)
LOW POROSITY HAIR: WHY YOUR PRODUCTS JUST SIT THERE ( AND WHAT TO DO ABOUT IT)
Do your products seem to sit on top of your hair instead of absorbing? Learn what low porosity hair really is, how to tell the difference between low porosity and... Read more...
brown curls on girl
THE SCIENCE BEHIND HAIR POROSITY: WHAT'S ACTUALLY HAPPENING INSIDE YOUR HAIR
What actually makes hair porous? In this article, Sarah explains the science behind the hair cuticle, the protective F-layer, and why damage changes the way your hair absorbs and retains... Read more...
WHAT IS POROSITY?
WHAT IS POROSITY?
Not all hair absorbs moisture the same way. In this guide, Sarah explains the science behind hair porosity, why it matters more than you think, and how understanding it can... Read more...